Case Study

Hero Pest Control

SEO

 

Project Overview:

Hero Pest Control is a family-owned pest management company based in Waco, Texas, dedicated to
serving both residential and commercial clients in Waco and its surrounding areas.

Our Target:

Hero Pest Control website needs local SEO to rank it on location-based keywords on Google 1st page.

Challenges Identified:

Hero Pest Control had never SEO before. The challenge is to achieve Google 1st page rankings for 20 local
SEO keywords with boost in Google business profile reviews and phone calls.

Action Taken:

  • Improve Google business/map profile and increase google reviews
  • Focus on local business listings or citations building
    Create separate location pages to target multiple keywords
  • Embed local SEO keywords within on-page meta tags, heading tags and content
  •  Update schema markup scripts and geo meta tags in multiple pages
  • Use location-based anchor text variations while creating high domain authority back links

 

Achieved Results:

We ranked client website on more than 20 local SEO keywords on Google 1st page with massive organic
traffic and also improve his GMB presence with maximum 5-star reviews and increase his business
phone calls from Local SEO activities.