Project Overview:
Evans of High Wycombe is U.K based e-commerce marketplace website where they have own range of
bespoke sofas & chairs.
Our Target:
We started this website from 0 traffic. Our target was to achieve at least 1K organic U.K based traffic in
just one month.
Challenges Identified:
The website experienced a significant decline in traffic, dropping to virtually zero, as a result of being
impacted by a Google penalty following the Google Nov 2025 algorithm update.
Action Taken:
- Revamped website content and navigation structure
- Re-optimized SEO meta tags and re-fetch through GSC
- Create strong internal inking structure with website multiple pages
- Removed duplicate content pages
- Disavow low quality or broken link building links
- Published sponsored guest posts and press release submission
Achieved Results:
Within just 1 month, we ranked almost 10 keywords of this website on Google 1st page using pure white hat techniques and improved traffic up to 1.9K beyond the client’s requirement.
